April 2014

There are two problems here: a lack of ethical business practices within the SEO community and a lack of comprehension from some of the businesses we work with.

When it comes to deciding if your medical practice needs a website, (practice) size does not matter. A one-doctor shop, a hospital system and everything in between- they all need a website.

Using Twitter as the tool to change your reputation is a bad idea. The problem with Twitter is that it can’t be controlled. Sure, you can control your own account…

People aren’t just using their mobile devices for Facebook. Tablets and phones are now portable research devices, and your practice needs to be taking advantage of this.

It’s time for the ultimate marketing spring-cleaning! Take some time to tackle those business chores you’ve been avoiding for the past few months.

Today’s post will cover setting up a new profiles in Google Analytics, blocking specific IPs, and setting up conversion goals.

As of the end of March, Yahoo! has officially joined Google in blocking keyword data, and Google is reporting it differently in Analytics, causing some extra confusion for webmasters everywhere.

Avery asked Points to help them with the implementation of an effective SEO/SEM strategy with a heavy focus on SEO, since the budget for an effective SEM campaign is very low.

The medical practices that are agile in reacting to recent changes and brave enough to make bold decisions are the practices that benefit most from new opportunities.

Does your medical practice website take advantage of current technology and trends? A clean, modern and professional website will help you attract and retain patients.

Last week, I discussed how you use Google Analytics for your SEO efforts. It was admittedly an ambitious topic to try to tackle in one blog, and I left…

Your medical practice’s website is a reflection of who you are. It’s very much like a first date. You dress up nice, show off your best qualities, and woo someone into a second date.

Recording, sharing, and effectively using organizational knowledge is especially critical as your practice grows.