Writing thank you notes isn’t just about good manners and social obligations. The practice of writing thank you notes is…

Using holidays in social media posts as a way to promote your business seems like a gimme. December is a…

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You are human; therefore, you have biases. What is Bias? This week’s blog post on using conscious content also addressed…

Last week we discussed the importance of knowing your audience’s health literacy. Using plain language is the next step in writing to your target audience.

Do you know the health literacy level of your audience—your patients? Are you providing them with appropriate resources for their health literacy level so they are able to make well-informed decisions?