Often for healthcare providers, and indeed, many of the different clients with whom we serve, it can be a challenge to creatively and effectively communicate information in a concise manner. For this reason, infographics have become an incredibly valuable tool to both draw an audience, educate, and market in one fell swoop.
Infographics are graphic visual representations of information, data or knowledge that make it simple to present complex information quickly and clearly. They illustrate information that would often be difficult to communicate in text form, and act as a visual shorthand for everyday concepts. Infographics can be fun and interactive, they can communicate an incredibly large set of data, and they’re different – a welcome change from the all-too-common black text on a white background formula.
While infographics are not always the most convenient or effective way to communicate important information, they can serve as valuable tools to spread valuable tips for clients, show a different, “lighter” side of your practice, and simply promote brand awareness in a fresh way.
Check out a few examples of healthcare infographics here.
*Thanks to Ivan Cash for the Infographic of Infographics*