SEO AND CONTENT SOLUTIONS

Expert Medical and Local SEO Solutions for Your Healthcare Practice

At Points Group, we offer expert medical and local SEO solutions to enhance your online presence and drive organic traffic. Our team utilizes the latest SEO tools to optimize your website, ensuring higher visibility and improved search engine rankings. With a customized strategy tailored to your specific goals and budget, we effectively reach your target audience. We craft engaging healthcare content, seeking your approval before publishing, and provide in-depth reporting on SEO key performance indicators (KPIs). Our thorough SEO audits keep your website optimized and competitive in the ever-changing digital landscape. Get started with a complimentary SEO assessment and let us elevate your online visibility for sustainable growth.

Writing and Content Services

  • Ghost writing
  • Workbook creation
  • Workbook processing
  • Journal writing
  • Technical content writing
  • Learning objective writing
  • Ancillary writing and development
  • Subject matter experts

Instructional Design

  • Custom or template
  • Online adaptive learning
  • Test bank creation
  • Quizzes
  • Instructor manuals
  • Interactive PowerPoint lectures
  • Critical thinking activities
  • Storyboards and scripts
  • Curriculum mapping and other mapping services
  • Remediation

Online Content Services

  • Search engine optimization (SEO)
  • Blog
  • Website landing pages
  • Newsletters
  • Articles
  • Website bios
  • Social media
  • White papers

Editing Services

  • Medical, technical and general copyediting
  • Proofreading
  • Research
  • Fact-checking
  • Reference organization and formatting
  • File cleanup
  • Checking for broken links

Art and Design Services

  • Creative design services
  • Art program management
  • Infographics
  • Animations 
  • Storyboards and scripts
  • Figure/image alt text writing
  • Video services (full-service studio)
  • Photo shoots

Conscious Content and Diversity

  • Cultivate realistically diverse and inclusive content
  • Review existing and new content for negative descriptions, stereotypes and inclusivity
  • Identify bias and slanting
  • Incorporate conscious content to meet your audience’s needs
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