Many agencies that specialize in one niche like healthcare also create cookie cutter solutions that they use for clients. While the cost reduction…

We have even seen evidence of clients suffering online defamation from competitors and previous employees. The big question asked is then, “How do I handle online defamation?”

We have found that there are 4 primary ways that medical practices are losing money online that they usually aren’t aware of that need to be fixed.

In the spirit of Halloween, here are ten frightening website mistakes that make us cringe at the thought of all the missed opportunities.

At Points Group, we understand what marketing strategies and measures clients need for growth. The following is a client case study that shows how we can achieve that goal.

It is critical for medical practices to understand the value of SEO and how to get started in order to maximize their growth potential.

In today’s landscape, consumers pay attention to the advertisements that are tailored to their interests and lifestyles, and to those able to conveniently connect them with what they want.

We base our decisions and recommendations to our clients on statistics that we are constantly gathering. Not only has this approach drastically boosted our success rate…

What are my patients looking for? What do they search for online? What do patients want and need to see? What do they see online when they search for our business?

Since the inception of the Internet and the rise of digital marketing, certain practices have risen and fallen, become relevant and become obsolete.