Bed Bath & Beyond/Grade My Space
Bed Bath & Beyond (BBB) approached Points to help them develop strategies to develop and grow the relationship with one of their key target groups, college students.
November 2013
7 Steps to Making a Great Logo
A quality logo will pay for itself over time. You are not just creating a picture to put on your letterhead, you are creating a brand and identity for you company.
Long Tail Keywords – What They Are and Why to Target Them
Long tail keywords are longer, more specific keyword phrases that are easier to rank for, but typically won’t bring as much search traffic.
Clearly Communicating Your Marketing Campaign Objectives
The success of your marketing campaign hinges on communicating the goals and objectives of the campaign to your staff and training them on how to…
Why You Should Keep On Blogging
Is blogging just a waste of time? We go through the various benefits so that next time you get writer’s block, you remember why you are blogging.