Local digital marketing is the practice of creating a presence online that is associated to a specific location. Whether you have one location or 40 locations…
Two major studies were recently released showing correlations between website positions in Google search results and various ranking factors. In both studies…
A large New Jersey private orthopaedic practice contacted Points Group to create a Growth Strategy. Early in the process, however, it became clear that…
Believe it or not, the average baby boomer spends more time online than a teenager (15 hours per week versus 13 hours). One Points Group medical group client…
Most decision makers simply don’t understand social media. More often then not, these executives may not even be using social media personally, yet they direct the social media…